CES 2012: NVIDIA Press Conference

ces 2012: nvidia press conference

NVIDIA’s Press Conference at href=”http://www.cesweb.org/” rel=”homepage” target=”_blank” title=”Consumer Electronics Show”>CES this year has some pleasant surprises in store for the masses, mainly with the announcement of the Android 4.0 Ice Cream Sandwich update being made available to the Tegra 3-powered Asus Transformer Prime from today onwards, not to mention NVIDIA’s involvement in the world of the Android ecosystem. NVIDIA’s CEO Jen-Hsun Huang took to the stage with aplomb, delivering an overview of TegraZone which is the NVIDIA app and site which will highlight as well as prove to be a channel for the best Tegra-compatible content. A demonstration of the Riptide HD game ensued, showing off the merits of Tegra 3 in this version with water rendering and superior post-processing effects. Shadowgun, another multiplayer first person shooter was on display, and while we are aware of the single player part before, the game ran without a hitch at mostly 60fps on the Asus Transformer Prime. Fatal1ty makes a cameo here, obviously beating the opponent easily in the Shadowgun demo without a doubt. Splashtop HD was also introduced, being one of the top href=”http://www.apple.com/ipad/” rel=”homepage” target=”_blank” title=”iPad”>iPad applications that paves the way for tablets to remotely control a PC. It is not all peaches and cream though, since the image is compressed and the response time proved to be a wee bit laggy up to being noticeable at times.
ces 2012: nvidia press conferenceWe also saw Windows 8 running on a Tegra 3-powered device, and just in case you were wondering whether the nifty gadget above is an actual product, it isn’t. Sorry to burst your bubble folks, but this is a reference device, and who knows that the future might bring, right? The href=”http://www.microsoft.com/WINDOWS” rel=”homepage” target=”_blank” title=”Windows”>Windows platform is said to be far more “open” for developers as well as third party developers in comparison to the href=”http://www.apple.com/retail” rel=”homepage” target=”_blank” title=”Apple Store”>Apple Store, and it is also encouraging to see what the future holds considering how href=”http://www.microsoft.com/” rel=”homepage” target=”_blank” title=”Microsoft”>Microsoft has the best development tools out there at the moment.
Last but not least, a touch of class – there will be an upcoming href=”http://www.lamborghini.com/” rel=”homepage” target=”_blank” title=”Lamborghini”>Lamborghini (yes, the exotic supercar make) that will see NVIDIA’s Tegra 3 chipset running inside to power the infotainment and navigation systems, so it would be interesting to see whether other luxury makes might follow suit.

ces 2012: nvidia press conference
Simranpal Singh
Simranpal Singh
With a decade-long journey in the tech industry, I've been actively engaged in tech reporting across various reputable publications. He currently works as a Web Developer at RightNode Media and pursues his hobby of writing on GoAndroid. Enjoy travelling, and always excited about new tech trends. He actively contributes on GizmoChina and GChromecast Hub.


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